Currency Codes AdWords Conversion Tracking in GTM

Adding the right Currency Codes in Google Tagmanager (GTM) helps you track Conversions correctly for Google AdWords. Neither in the Google Tagmanager documentation nore in Google AdWords, there is a hint, where you can find a complete list of Currency Codes that should be used for setting up a propper tracking.

Adding the right Currency Codes in Google Tagmanager (GTM) helps you track Conversions correctly for Google AdWords. Neither in the Google Tagmanager documentation nor in Google AdWords, there is a hint, where you can find a complete list of Currency Codes that should be used for setting up proper tracking. This is the reason why I put together a basic list of all codes according to the ISO 4217 code list.

ISO 4217 Currency Codes for Google AdWords Conversion Tracking

A

AED – United Arab Emirates Dirham AFN – Afghanistan Afghani ALL – Albania Lek AMD – Armenia Dram ANG – Netherlands Antilles Guilder AOA – Angola Kwanza ARS – Argentina Peso AUD – Australia Dollar AWG – Aruba Guilder AZN – Azerbaijan Manat

B

BAM – Bosnia and Herzegovina Convertible Marka BBD – Barbados Dollar BDT – Bangladesh Taka BGN – Bulgaria Lev BHD – Bahrain Dinar BIF – Burundi Franc BMD – Bermuda Dollar BND – Brunei Darussalam Dollar BOB – Bolivia Bolíviano BRL – Brazil Real BSD – Bahamas Dollar BTN – Bhutan Ngultrum BWP – Botswana Pula BYN – Belarus Ruble BZD – Belize Dollar

C

CAD – Canada Dollar CDF – Congo/Kinshasa Franc CHF – Switzerland Franc CLP – Chile Peso CNY – China Yuan Renminbi COP – Colombia Peso CRC – Costa Rica Colon CUC – Cuba Convertible Peso CUP – Cuba Peso CVE – Cape Verde Escudo CZK – Czech Republic Koruna

D

DJF – Djibouti Franc DKK – Denmark Krone DOP – Dominican Republic Peso DZD – Algeria Dinar

E

EGP – Egypt Pound ERN – Eritrea Nakfa ETB – Ethiopia Birr EUR – Euro Member Countries

F

FJD – Fiji Dollar FKP – Falkland Islands (Malvinas) Pound

G

GBP – United Kingdom Pound GEL – Georgia Lari GGP – Guernsey Pound GHS – Ghana Cedi GIP – Gibraltar Pound GMD – Gambia Dalasi GNF – Guinea Franc GTQ – Guatemala Quetzal GYD – Guyana Dollar

H

HKD – Hong Kong Dollar HNL – Honduras Lempira HRK – Croatia Kuna HTG – Haiti Gourde HUF – Hungary Forint

I

IDR – Indonesia Rupiah ILS – Israel Shekel IMP – Isle of Man Pound INR – India Rupee IQD – Iraq Dinar IRR – Iran Rial ISK – Iceland Krona

J

JEP – Jersey Pound JMD – Jamaica Dollar JOD – Jordan Dinar JPY – Japan Yen

K

KES – Kenya Shilling KGS – Kyrgyzstan Som KHR – Cambodia Riel KMF – Comorian Franc KPW – Korea (North) Won KRW – Korea (South) Won KWD – Kuwait Dinar KYD – Cayman Islands Dollar KZT – Kazakhstan Tenge

L

LAK – Laos Kip LBP – Lebanon Pound LKR – Sri Lanka Rupee LRD – Liberia Dollar LSL – Lesotho Loti LYD – Libya Dinar [/vc_column_text][/vc_column_inner][vc_column_inner width=”1/2″][vc_column_text]

M

MAD – Morocco Dirham MDL – Moldova Leu MGA – Madagascar Ariary MKD – Macedonia Denar MMK – Myanmar (Burma) Kyat MNT – Mongolia Tughrik MOP – Macau Pataca MRU – Mauritania Ouguiya MUR – Mauritius Rupee MVR – Maldives (Maldive Islands) Rufiyaa MWK – Malawi Kwacha MXN – Mexico Peso MYR – Malaysia Ringgit MZN – Mozambique Metical

N

NAD – Namibia Dollar NGN – Nigeria Naira NIO – Nicaragua Cordoba NOK – Norway Krone NPR – Nepal Rupee NZD – New Zealand Dollar

O

OMR – Oman Rial

P

PAB – Panama Balboa PEN – Peru Sol PGK – Papua New Guinea Kina PHP – Philippines Piso PKR – Pakistan Rupee PLN – Poland Zloty PYG – Paraguay Guarani

Q

QAR – Qatar Riyal

R

RON – Romania Leu RSD – Serbia Dinar RUB – Russia Ruble RWF – Rwanda Franc

S

SAR – Saudi Arabia Riyal SBD – Solomon Islands Dollar SCR – Seychelles Rupee SDG – Sudan Pound SEK – Sweden Krona SGD – Singapore Dollar SHP – Saint Helena Pound SLL – Sierra Leone Leone SOS – Somalia Shilling SRD – Suriname Dollar STN – São Tomé and Príncipe Dobra SVC – El Salvador Colon SYP – Syria Pound SZL – Swaziland Lilangeni

T

THB – Thailand Baht TJS – Tajikistan Somoni TMT – Turkmenistan Manat TND – Tunisia Dinar TOP – Tonga Pa’anga TRY – Turkey Lira TTD – Trinidad and Tobago Dollar TVD – Tuvalu Dollar TWD – Taiwan New Dollar TZS – Tanzania Shilling

U

UAH – Ukraine Hryvnia UGX – Uganda Shilling USD – United States Dollar UYU – Uruguay Peso UZS – Uzbekistan Som

V

VEF – Venezuela Bolívar VND – Viet Nam Dong VUV – Vanuatu Vatu

W

WST – Samoa Tala

X

XAF – Communauté Financière Africaine (BEAC) CFA Franc BEAC XCD – East Caribbean Dollar XDR – International Monetary Fund (IMF) Special Drawing Rights XOF – Communauté Financière Africaine (BCEAO) Franc XPF – Comptoirs Français du Pacifique (CFP) Franc

Y

YER – Yemen Rial

Z

ZAR – South Africa Rand ZMW – Zambia Kwacha ZWD – Zimbabwe Dollar

How to use Currency Codes in Google Tagmanager

When you are setting up the Google Conversion Tracking for Google AdWords, you are most likely stumbling upon the proper Currency Codes for the setup.

The AdWords Conversion Tracking Code

If you are going to set this up in Google Tagmanager, you have to configure each value on your own. You can find an example screenshot on the right.
<!-- Event snippet for Conversion conversion page -->
<script>
gtag('event', 'conversion', {
'send_to': 'AW-XXXXXXXXXX/XXXXXXXXXXXXXXXXXXXX',
'value': 1.0,
'currency': 'EUR',
'transaction_id': ''
});
</script>
You can use one of the above ISO 4217 Currency Codes in your Conversion Tracking Tag that you are including in Google Tagmanager. Currency Codes AdWords Conversion Tracking

I have 10+ years experience in Online Marketing and I am the author of analysith.com. I am an entrepreneur, writing books and interesting articles in several magazines. I work as a Digital Analytics and Big Data Expert and SEO Specialist for several companies. You can read more about me here.

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